RM37.00
FINANCING STRATEGIES FOR APPAREL - START UP BUSINESS A CASE STUDY OF RS FRENZY
Price RM37.00
Product SKU ISBN-978-967-2229-09-4
Size (L x W x H) 15.3 cm x 2 cm x 23.4 cm
Availability 339
Quantity
Description

This book was written in a case study approach which has been successfully proven as na effective tool in teaching and learning process, particularly at the prostgraduate level. Its function is to undertand the real business challenges, business scenarios and relevent issues faced by aspiring entrepreneurs. Therefore, building on real case studies developed from the apparel and clothing industry's setting supported by the authors' own experiences, this book hopes to stimulate the interests and passions in case study writing for the further development of effective learning approaches through case studies among students, academics, and practitioners. Indeed, the other main focus of this book is to provide a complete and practical guidance to case study writing for Master and research students, thus creating a benchmark for both academics and practitioners.